Create a 3D animation to promote a medical part, in this case the Avenir Hip system that could be used Globally to promote the product. Zimmer Biomet, a multi-billion dollar medical company were also looking to develop a new video style that would set them a part in the industry and that could be rolled out going forward.
What we did
Working with both the US and UK marketing and product departments we developed a new look and feel to the videos for the business. This being the first 3D animation in this new style, which gives the product and brand a clean and professional look and feel.
Having a dedicated Animation and Motion Graphics team in house gives us a video content agency a lot of flexibility. In this case we were able to create a detailed highly specific 3D animation of the clients product, that was accurate down the the finest of details.